Attracting Top Talent

To attract high calibre employees, it is essential to understand the attributes that motivate / inspire candidates to invest their skills & talent in a company.

By promoting your company’s unique values, culture and opportunities, potential employees can gain a better understanding into what it is like to work for you, and to determine whether the company is suitable for them.

People are attracted to a company for many different reasons, below are some of the common attributes high performing individuals look for in a new employer:

 Value alignment

High Calibre employees will look and choose to work for a company if there is a strong alignment between their personal values and the company’s corporate values. Promoting values, such as customer service, innovation and social improvement are just a few examples.

 Employee value proposition

Top performers want to know what sets your company apart from the rest? Why are you different from your competitors? Why should they work for you and not your competitors? What culture is promoted? How is achievement recognised and rewarded? What else does it have to offer? Examples include career development opportunities, competitive pay, work/life balance initiatives and company stability.  You should aim to promote these attributes through your website, public relations, advertising and word of mouth, so that prospective talent can see the value in joining your company.

 Positive Brand / Reputation

The most popular companies to work for have built a strong brand recognition and a reputation for excellence in the market place. Insightful professionals also use their networks to gain insight into the internal reputation of the workplace. Working to engage and motivate your existing employees is vital in the attraction of quality talent, as they are your most powerful source of advertising – word of mouth.

 Development opportunities

For many people the opportunity to develop both personally and professionally is crucial for job satisfaction. Employees want to invest their skills/talent in a company that can help progress their career and expand their skill sets. It isn’t all about the salary on offer.

Do you offer ongoing training and development? Creating an environment of continual learning & progression will help to engage existing employees and enhance your reputation as an attractive employer. This will not only attract high caliber talent but it will also help reduce your labour turnover.

Hopefully this has given you an insight into what top performers consider when seeking new work opportunities.

At Bosch Global Associates, we specialise in finding high caliber candidates for our clients, through a number of search and selection techniques. If you would like help finding the right candidate for a job role or would like to discuss our services, take a look at our website www.boschglobal.com or contact us and speak to one of our experienced consultants on 0845 242 2332.